If you'd rather not see many of a Friend's updates, but don't want to unsubscribe from them altogether, you can always customize which of their updates you receive. For instance, if a Friend frequently posts uninteresting updates about their app activity (Farmville, etc), you can block those particular updates from showing up. You can also choose to receive only important updates from certain friends.
If you wish to only receive the Friend's important updates, select Only important.
To block specific types of updates from this Friend, click each type of update you wish to block. In our example, we no longer want to see posts about the farmville games Rodger plays, so we'll uncheck Games.
Your preferences will be saved, and you will no longer see as many updates from that particular Friend.
"Facebook Tips: Customizing Updates Receive "
Reference : facebook101tipstricks.com
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