Twitter Tips: Using LinkedIn to track tweets about your company

If you have a LinkedIn account (www.linkedin.com), you probably find it a useful tool for making new business contacts. However, you can also use it to track tweets that mention your company.

Sign on to LinkedIn and click Applications. Click the Company Buzz application to open the preview page, and then click Add application. Company Buzz automatically adds topics that cover your LinkedIn profile data, such as your company name, the names of previous employers, and your school names. You can also add other topics to track then within LinkedIn.

"Twitter Tips: Using LinkedIn to track tweets about your company"

Reference : wiley.com